Get found. Get booked.
Get time back.
Growth and AI visibility services for health, wellness and fitness businesses
Go Forth Digital offers digital marketing services for Australian allied health practices, wellness and recovery centres and fitness studios: digital strategy, AI visibility, SEO, Google and Meta ads, social media, websites, booking and membership systems, and automation. Every service is quoted to your scope, done by the founder and reported monthly in bookings, not clicks.
One short form. We reply within one working day with next steps and a quote range.
Go Forth Digital is run by a founder with ten years in B2B sales and growth, who has co-owned a gym and carried its P&L, and spent five years building websites and systems for health and wellness businesses.
Plan
Know where your next bookings will come from
Before you spend on anything, find the gap that’s costing you the most bookings.
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Digital strategy
We go through your bookings, enquiries, first-visit rate, how many clients come back and where they come from. Then we run your business through Google and the AI tools to see how you show up. You get a written plan with the biggest gap at the top, the fixes in order and the numbers each one should move. Yours to keep, whether we do the work or not.
Good fit if you’re spending on marketing and can’t tell what’s working, or you’re about to and want to spend it once.
How digital strategy works
Get found
Show up on Google, Maps and in AI answers
Get on the shortlist when people search, scroll or ask AI who to book.
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AI visibility
Get named when people ask ChatGPT, Google’s AI Mode or Perplexity who to book. We make your business details consistent everywhere AI looks, write pages that answer your clients’ questions, set up the structured data and build the reviews and mentions that back you up. Every month we check the questions your clients ask AI and report whether you’re named.
Good fit if you ask ChatGPT who to book for your service in your suburb and a competitor comes up instead of you.
How AI visibility works -
SEO
Rank on Google and Maps for the services and suburbs that fill your diary. A fast site, a page for each service people search for, a complete Google Business Profile and reviews collected within the rules for your industry. Reported as enquiries and bookings, not rankings.
Good fit if people searching for what you do nearby are finding someone else first.
How SEO works -
Google and Meta ads
Bookings this month while search and AI visibility build. Google search ads for people ready to book, Meta ads for people who aren’t searching yet, and landing pages that take the booking. Run in your own ad accounts and tracked to the booking, not the click.
Good fit if you have room in the diary now and can’t wait months for search to catch up.
How Google and Meta ads work -
Social media
Show the people deciding whether to book you that you’re real, current and worth trusting. A one-page plan, content shot on site, and every post checked against the advertising rules for your industry before it goes up. Each post points to the page or profile that takes the booking.
Good fit if your feed has gone quiet, or it’s busy but nobody books from it.
How social media works
Get booked
Turn attention into bookings
People check you out on their phone, then book or move on to the next name. Make booking the easy part.
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Websites
A fast, clear website that answers what people want to know before they book, and takes the booking on a phone. A page for each service, your team, your reviews and online booking from your system built into the page. Built in your own accounts, so you own the site from day one.
Good fit if people visit your site and leave without booking, or you’d rather not send anyone to it.
How our websites work -
Booking and membership systems
Set up, fixed or moved across: Cliniko, Halaxy, Splose, Nookal, Mindbody, GymMaster and more. Clients book and pay online, reminders and memberships run on their own, and your website, booking system and payments agree with each other.
Good fit if your booking system double-books, slows down the front desk, or you’re switching to a new one.
How booking system setup works
Get time back
Stop chasing
Every reminder, follow-up and form you stop sending by hand is time back with clients.
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Automation
Follow-ups, reminders, review requests, intake forms and report drafting that run on their own, connected to the systems you already use. Enquiry and intro-offer follow-ups go out on time, every time. For allied health, AI drafts reports from the clinician’s own notes, and a clinician reviews every document before anyone uses it.
Good fit if you or your front desk spend hours a week chasing people, forms and reviews.
How automation works
Not sure which service you need?
Start with the problem. Find the line that sounds like your business.
- People can’t find us on Google or Maps. Start with SEO, including your Google Business Profile.
- We’re not named when people ask ChatGPT who to book. Start with AI visibility.
- We need bookings this month. Start with Google and Meta ads. If past clients are sitting in your booking system, The Rebook Sprint brings them back with no ad spend.
- People visit our website but don’t book. Start with a website that takes the booking.
- Our booking system is clunky, or we’re switching. Start with booking and membership systems.
- We post on social media but nobody books from it. Start with social media.
- We spend hours chasing follow-ups, forms and reviews. Start with automation.
- A bit of everything, and we don’t know where to start. Start with digital strategy. You get a written plan with the biggest gap at the top.
Still not sure? Tell us what you need and tick Not sure yet. We’ll tell you where we’d start, and if we’re not the right fit, we’ll say so.
Typical starting points for your business
A guide, not a package. We check it against your numbers before anything starts.
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Allied health practices
SEO, AI visibility and a website that takes the booking, then automation for reports and referral admin, with private, health fund and NDIS clients in the mix.
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Wellness and recovery centres
A complete Google Business Profile and local SEO, Meta ads for first visits, and a booking and membership system that turns first visits into regulars.
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Fitness studios
Meta ads for trials, a membership system that handles intro offers and class packs, and follow-up that turns trials into members.
Three ways to work with us
All scoped to your business and quoted in writing before work begins.
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01
Growth strategy
Know where your next bookings will come from. You get a written plan with the biggest gap at the top, yours to keep whether we do the work or not.
How the plan works → -
02
One-off projects
One thing fixed properly and handed over: a website, a booking or membership system, follow-up that books enquiries, or an AI automation. Fixed scope, and you own it the day it ships.
Tell us what you need → -
03
Ongoing growth
More bookings every month from search, AI visibility, ads, follow-up and bringing past clients back. Three-month initial term, then rolling.
Tell us what you need →
How it starts
- Tell us what you need. It’s one short form.
- We reply within one working day with next steps and a quote range for your scope.
- We look at your numbers, agree the scope in writing, then get to work.
What comes with every service
- Catherine Withers, the founder, does the work, from the first conversation to the finished job. No hand-offs, no juniors.
- Your scope and quote in writing before anything starts.
- You own everything we build: the site, the content, the ad accounts and the data.
- One monthly report on enquiries, bookings and clients back, with the visibility behind them. It runs on KYM AI, an independent platform, so the numbers don’t come from us marking our own homework.
- Advertising rules built in: Ahpra rules for registered practitioners, consumer law for everyone.
- Set up in the systems you already run: Cliniko, Halaxy, Splose, Nookal, Mindbody, GymMaster and more.
- No long lock-ins. Ongoing work runs on a three-month initial term, then month to month.
Frequently asked questions
What digital marketing services does Go Forth Digital offer?
Go Forth Digital offers digital strategy, AI visibility, SEO, Google and Meta ads, social media, websites, booking and membership systems, and automation. Each one sits in a step: plan, get found, get booked or get time back. We work with allied health practices, wellness and recovery centres and fitness studios across Australia, from the Gold Coast, and every service is quoted to your scope.
Which service should we start with?
The one that fixes whatever is costing you the most bookings right now. If people can’t find you, that’s SEO or AI visibility. If they find you but don’t book, it’s your website or booking system. If you’re busy but buried in admin, it’s automation. If you can’t tell, start with digital strategy: we look at your numbers and hand you a written plan with the biggest gap at the top. Or tell us what you need and we’ll point you to the right one.
Can we hire you for just one service?
Yes. You can start with one thing, like a new website, a booking system switch or a Google Business Profile that brings in enquiries, and add more later or not at all. One-off projects are fixed scope and fixed price, and you own the work the day it ships. Ongoing work runs on a three-month initial term, then month to month.
How much does digital marketing cost for a health or wellness business in Australia?
It depends on scope: what needs doing, how many services and locations you have, and how competitive your area is. You get your quote in writing before anything starts. Pricing is quote-based and set in ranges. As a guide, all ex GST: one-off projects such as a strategy, website or booking system range from $1,500 to $10,000. Ongoing work on one service, such as SEO, ads management or social media, ranges from $800 to $6,500 a month. A full-service retainer covering strategy, SEO, AI visibility, ads management, social media and monthly reporting ranges from $3,000 to $8,000 a month, on a three-month initial term. Each service page shows its own range. Our guide to what allied health marketing costs in Australia sets out what the wider market charges and what moves a quote.
Is ad spend included in the price?
No. Ad spend is paid straight to Google and Meta from your own ad accounts, so you see every dollar. Our fee covers planning, writing, running and reporting on the ads, and it’s quoted separately. Your quote shows both, so you know the full monthly cost before anything starts.
Do you follow Ahpra advertising rules?
Yes. For registered health practitioners, every page, post and ad is checked against Ahpra’s advertising guidelines before it goes live, including the rules on testimonials, claims and offers. For wellness and recovery centres and fitness studios, the same check runs against Australian Consumer Law, so nothing promises what your business can’t back up.
Do we need a different provider for each service?
No. Catherine runs all of it, so your website, Google Business Profile, ads, booking system and follow-ups are built to work together and reported against the same numbers. If you already have a web developer or another agency, we can work alongside them, and the first job is telling you what to keep.
Tell us what you need
You know your business. We know how to get it found and booked. Tell us what you need help with, we’ll find what’s in the way and clear it, so you can go forth.
Or email [email protected]